Men's grooming segment is on an exponential growth. Market is flooding with only-men's products, from shampoos to beard oils to skin cares. And from what we see around, this market seems to grow, hopefully with a healthy competition and right choices for its consumers.
Himalaya recently segmented into MEN products. The range includes face-wash and similar products along with the new Face & Beard wash. It is no surprise to those men who daunt around with great facial hair and groom it right, that nowadays they have an ample choice to chisel their bristles.